“Illusion of Control “
What is Illusion of Control?
The tendency for people to assume they can affect outcomes that are actually beyond their control.

Business Relevance
“Don’t worry, I’ll speak to my manager and tell him you have what we need to help our business.”
Difficulty
Someone who overestimates their influence in the decision making process can completely obstruct your ability to win the true decision maker. You must be tactful in your attempts to position yourself next to the decision making authority.
Everyday Application
“You’re clearly a smart person but every time I make a presentation someone always has new questions that require me to go into better detail. Let’s set up a time where we can all hop on a call so you can introduce me and I can clarify all the important parts of how I can help.”

Tom Waters
Owner at Everyday Sales
Everyday Sales is an online resource for sales and business education. We expose the psychological exploits used in sales and marketing to empower our clients to become better professionals. Our feature content includes Sales in Cinema, Cognitive Biases in Business, Logical Fallacies in Business, and Quotes Deconstructed.
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